The Company manages its music catalog through digital streaming channels, distributing content in various formats across major online platforms such as YouTube, Facebook, Spotify, JOOX, Apple Music, iTunes, and Tencent Music, among others. This enables listeners to conveniently access the Company’s music—from past to present—anytime, anywhere, and globally.


The digital music business is a key revenue driver for the global music industry, including in Thailand. This business model allows the Company to generate stable and recurring revenue on a continuous basis.

Artists are a key driver of the Company’s success. As such, the Company places strong emphasis on recruiting and nurturing high-quality talent. This includes nationwide scouting and selection of talented individuals, combined with artist production and development that adheres to international standards. This approach reflects one of the Company’s core strengths—ensuring sustainable, long-term growth for its artists as professional talents of the highest caliber.


The Company also actively manages its artists and creates diverse work opportunities, operating as a one-stop service provider under its Music Total Solution platform. This includes organizing live performances at various venues, securing product endorsements, and facilitating other contracted events. In addition, the Company offers integrated creative services such as advertising production and event planning, all tailored to meet client needs. These services are designed to align with each artist’s unique identity, reinforcing their distinctiveness and memorability, while enhancing the overall value and impact of their work.

The Company offers a comprehensive rights management and royalty collection service for individuals and organizations seeking to use the Company’s, its record labels’, or partner companies’ music and video masters for commercial purposes. These clients include television and radio stations, online media platforms, content creators, advertising agencies, film and drama producers, event organizers, and concert or music festival producers. Additionally, the Company provides licensing services to various business operators such as entertainment venues, karaoke bars, and department stores.


Through its rights management business, the Company also contributes to the advancement of the Thai music industry by promoting greater awareness of the importance of intellectual property rights.

The Company operates its live entertainment business through GMM SHOW, which is responsible for organizing the largest concerts and music festivals in Thailand. This venture extends the value of the Company’s music intellectual property assets and leverages big data to effectively meet the needs of targeted customer segments.


With strong expertise in curating diverse types of live performances, the Company excels in areas such as creative show concepts, production, marketing, artist line-ups, and event theming—ensuring that each event delivers a distinctive experience. Every aspect of event execution is carefully managed, including lighting, sound, stage design, food and beverage services, facilities, and—most importantly—event safety. These efforts collectively contribute to creating memorable events that provide exceptional and lasting experiences for attendees.


The primary revenue streams for the Showbiz business include ticket sales, sponsorships, and related event activities.

In its early years, the Company produced and distributed various fandom products, including tapes, CDs, DVDs, MP3s, and USBs. Over time, the Company identified new business opportunities and adapted its strategy for product distribution. The current focus is on high-demand products with strong growth potential—particularly fandom items such as souvenir box sets, vinyl records, and artist merchandise.


To ensure the effective and sustainable growth of this business, the Company leverages its extensive customer database, including data from social media followers and overall consumer engagement.


Artist merchandise, including concert and festival souvenirs and co-created products with artists, is produced in limited quantities. These exclusive items are designed for fans and the general public, reinforcing a sense of uniqueness and emotional connection to the artists.

The Company operates a music institute under the name BLKGEM, recognized as one of Thailand’s leading institutions in the performing arts. The institute offers a wide range of courses in singing, music, dance, and other forms of performance, taught by expert instructors. The curriculum is divided into two main categories: a professional artist development program, designed to train artists within the Company, and a standard program open to the public. This dual-track structure provides a strategic advantage by serving as a pipeline for discovering and nurturing new talent for the Company.

The Company also operates a range of supplementary businesses within the music industry, positioning itself as a fully integrated service provider. These services include leasing space to food and beverage vendors at concerts and music festivals, as well as offering music library and copyright management services to both companies within the GRAMMY group and external clients.